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Jack Daniel’s Tennessee Rye to launch in US

Jack Daniel’s Tennessee RyeBrown-Forman is readying to launch a new rye expression under its Jack Daniel’s whiskey brand across the US in October.

Jack Daniel’s Tennessee Rye is charcoal-mellowed and then matured in new American oak barrels. It has a grain bill of 70% rye, 18% corn, and 12% malted barley.

Bottled at 90 proof, the expression is said to offer “rich flavours from start to finish”.

On the palate, it is described as “well-rounded” with notes of “caramel and dry baking spice” followed by a “warm, peppery rye character” finish on the back end. While on the nose, there are hints of “soft fruit layered with an underlying rye spice and oak”.

“Our whiskey-making process is so special, and it just makes sense for us to create our version of one of America’s first whiskeys,” said master distiller Jeff Arnett.

“This is rye whiskey made Jack’s way. We think our grain bill provides the ideal taste and character – one that’s bold and balanced and not dominated by one flavour.”

“Following the launch of Single Barrel Rye in 2016, we’ve heard from so many of our friends who like Jack Daniel’s rye whiskey.

“Our goal with Tennessee Rye was to create a versatile whiskey with a balance of flavours that can be enjoyed neat, on the rocks or mixed in a classic American whiskey cocktail.”

Jack Daniel’s Tennessee Rye will be available across the US in 50ml, 750ml and 1-litre bottles next month. It will have an RRP of US$26.99 for a 750ml bottle.

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